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2021 job postings 

We are seeking a highly skilled and experienced Brand Strategist and Copywriter to join our small business as a freelance contractor. The ideal candidate will have a strong background in branding, marketing, and copywriting, with a particular focus on digital and social media.

In this role, you will be responsible for creating and implementing brand guidelines, developing brand positioning, and crafting creative marketing campaigns for our clients. You will also be responsible for conducting a brand audit and analyzing competitors to help inform their brand strategy.

In addition to these responsibilities, you will be expected to write website audits with recommendations for improving our client's online marketing efforts, as well as contribute to their social media marketing strategy by creating engaging and on-brand copy for our social media channels.

We are looking for a brand strategist and copywriter who is highly organized, detail-oriented, and able to work effectively in a fast-paced environment. You should also have excellent written and verbal communication skills, and be able to work collaboratively with our team to achieve our brand goals and values.

If you have a passion for branding and marketing and are excited to join a small business that specializes in wedding and creative professionals, we encourage you to apply for this exciting opportunity!

Responsibilities:

Create and implement brand guidelines
Develop brand positioning
Craft creative marketing campaigns
Conduct brand audits and analyzes competitors
Write website audits with recommendations for improving online marketing efforts
Contribute to social media marketing strategy by creating engaging and on-brand copy
Work effectively in a fast-paced environment
Qualifications:

Strong background in branding, marketing, and copywriting, with a focus on digital and social media
Proficiency in Asana project management software
Experience creating presentations in Keynote
Ability to design graphics and visual materials using Canva
Excellent written and verbal communication skills
Ability to work collaboratively with a team to achieve brand goals and values
Organized and detail-oriented
Passion for branding and marketing
Experience working with wedding and creative professionals a plus

01

Copywriter

Brand Strategist and Content Copywriter

Are you ready to design some serious eye candy? We are looking for designers that can help us develop a cohesive aesthetic and stunning logo that tell our client's brand story in a way that resonates with their audience.

What you will be doing as a Graphic Designer:
• Concept, design & execute presentations, print & digital projects, branding and logos, social media templates
• Collaborate with our creative team of digital marketing and social media experts
• You’ll get to propose new ideas, tools and techniques to facilitate continuous improvement of your skills 

What you need to know as a Graphic Designer:
• 2+ years experience in graphic design an agency setting
• 3+ years in graphic design working across print, web and other interactive media
• 2+ years experience interfacing with web designers
• Experience with the following: Adobe Suite including Photoshop, Illustrator, InDesign, XD
• Experience with Canva and Showit

Graphic Designer + Illustrator

02

graphic design


What You Will Be Doing as a Designer:
• Manages multiple concurrent projects, under the direction of Sarah Kay Love
• Supports content development and design of client's go-to-market collateral
• Designs and develops fluid user interfaces
• Collaborates with team to ensure the brand is on point and the interface flows effectively
• Helps define and execute projects in accordance with brand strategy and style guidelines
• Maintains brand standards and ensures compliance internally


What you need to know as a Designer:
• Bachelor’s degree in graphic design, fine arts or relevant field
• B2C experience is a plus
• 3+ years of design experience in UI space
• Strong knowledge of HTML/CSS
• Fluent in InVision or similar prototyping tools
• Produce stunning, interactive experiences that can be executed by team
• Experience in using UX design best practices to design solutions
• Experience with the following: Adobe Suite including Photoshop, Illustrator, InDesign, XD
• Experience with Canva and Showit + Squarespace website platforms

UI and UX Designers

03

web design

We are looking for someone who is ready to help us get creative in our social media strategies and manage accounts for our clients. 

What you will be doing as a Social Media Strategist:
• Working with team for social media strategies and conceptualizing concepts for social media platforms, mainly Instagram
• Creating content for social media platforms, mainly Instagram
• Creating a content calendar and staying up to date with the accounts
• Implement strategy behind the voice and the content when building out the social calendar throughout 2 channels of the business
• Tactical execution through some strategic experience is a plus
• Willing and able to work in a fast and independent environment
• Must adhere to brand guidelines

What you need to know as a Social Media Strategist:
• 2+ years experience working in social media or related field
• Strong knowledge of social media platforms (Instagram and Facebook)
• Strong interpersonal skills and willingness to communicate with management, and others within the organization.
• Strong proofreading skills and attention to detail is important

Social Media Manager

04

social media


What you will be doing as a Digital Specialist:

• Work closely with team to deliver impactful digital strategies
• Manage your workload across simultaneous projects with proven success coordinating cross-departmentally to accomplish goals
• Maintain a high level of proficiency in multiple digital products, benefits, and features
• Analyze complex issues, identify possible solutions, and present recommendations to clients and coworkers


What you need to know as a Digital Strategist:
• 3+ years experience
• Basic level of knowledge in social media channels including Facebook, Instagram, LinkedIn, Pintrest, Twitter
• High level of awareness of all digital marketing channels and their potential impact on paid media performance (Email, Social Media, Organic, Affiliate)
• Strong written and oral communication skills
• Ability to work collaboratively and willing to educate

Digital Marketing Specialist

05

Digital marketing

The Creative Strategist develops strategic messaging and test plans to deliver insight-rich creative briefs that inspire creative. The individual collaborates closely with colleagues in research, creative, and media to help craft winning strategies deeply rooted on customer insights.

 The Creative Strategist plays an integral role in developing institutional marketing plans, brand positioning and brand stories and oversees management of applicable campaigns and partners with external creative agencies based on business need. 

What you will be doing as a Creative Strategist:

•  Lead messaging and creative strategy and collaborate to develop institutional, brand and integrated marketing initiatives 
• Develop creative briefs for new branding, messaging and creative development that are based on deep insights from research, consumer data, trends, competitive analyses and market data
•  Support test development and messaging optimization for in-market activity in partnership with media, creative, channels and product marketing teams
• Track performance for test and learn plans; analyze key brand and performance marketing metrics

What you need to know as a Creative Strategist:
• 3+ years experience
• Prior experience with brand affinity and customer relationship strategies
• Exceptional ability to convert complex concepts & information into simple ideas
• Demonstrated success in designing integrated, brand & marketing strategies and activation plan

Creative Strategist

06

creative strategist